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Job Detail

Search Engine Optimization Specialist - University of South Asia

Date Posted: Dec 04, 2021
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Job Detail

  • Location:
    Lahore, Punjab, Pakistan
  • Company:
  • Type:
    Full Time/Permanent
  • Shift:
    First Shift (Day)
  • Career Level:
    Intermediate Level
  • Positions:
  • Experience:
    1 Year
  • Gender:
    No Preference
  • Degree:
  • Apply Before:
    Dec 01, 2022

Job Description

  • Knowledge of SEO best practices, including website and content optimization, marketing and sales funnel theory and practice, and detailed reporting of performance.
  • Deep understanding of digital performance analytics and measurement.
  • A well-organized and passionate candidate who lives and breathes search marketing,

Skills

  • Ability to communicate effectively.

Responsibilities

  • You’ll own three key initiatives: continual site audit and development, onsite content creation, offsite link building. 
  • Identify and create content for project websites that will drive traffic, engagement, and sales through organic and paid search campaigns, as well as onsite and offsite link building.
  • Monitor performance and implement content and technical changes to deliver results.
  • Managing creation and optimization of website content.
  • Campaign organization and planning.
  • Website monitoring and user analysis.
  • General digital marketing project management.
  • Offer market analysis and be able to identify and target effective audiences.
  • Develop and execute successful SEO strategies.
  • Conduct keyword research to guide content teams.
  • Review technical SEO issues and recommend fixes.
  • Optimize website content, landing pages, and paid search copy.
  • Collect data and report on traffic, rankings, and other SEO aspects.
  • Work with social media and marketing teams to optimize campaigns.
  • Keep marketing and leadership team educated on SEO and integrated marketing trends.
  • Auditing, building, optimizing, and reporting on SEM campaigns.
  • Collaborating on landing page development.
  • Audit and evaluate company websites and current online presence.
  • Identify and manage the execution of off-page optimization / link-building projects.
  • Teaching 1 Course Per Semester.

Benefits

Company Overview

Lahore, Punjab, Pakistan

We invite qualified candidates to join us in our commitment towards continuing the tradition of academic excellence. We are a university where ambition meets opportunity. Read More

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